How Journey Maps Boost Customer Experience

How Journey Maps Boost Customer Experience

Do you ever wish you could get into your customers’ minds as they’re interacting with your business to better understand their decision-making process? If only you could get them to take the next step, you could prove they won’t regret doing business with...
Protecting Your Brand Through Content Moderation

Protecting Your Brand Through Content Moderation

Trust and safety: a belief and a condition most people would agree they hold as values. The intensity of that value may depend on one’s background and experiences. If you have experienced some form of trauma by someone you trusted, you may be more guarded or a more...
How Can the Risks of Outsourcing Be Mitigated?

How Can the Risks of Outsourcing Be Mitigated?

Most investments come with risks and rewards. The key to successful investments is obvious — the rewards must outweigh the risks. Right? If only business were that simple.  Yes, better processes can lead to greater profits, when they go well. You might be...